The Future of Rotary
The Future of Rotary is Opportunity Rotary Clubs have been very traditional and structured groups around the world. The future of Rotary is evolving into a more nimble and diverse network of Rotary...
View ArticleOld Website Needs an Update
The Journey: Stu's Old Website Needs an Update Ever wonder what the customer journey is like for a small business with an old website? Read the customer journey of the most common experiences when an...
View ArticleSocial Media for Engineering and Trade Events
Social media for engineering, trade, and technical events is different from social media for public events. Engineering events are best handled as an invite-only. Consider the differences between...
View ArticleEffective Social Media Plans & Expectations
Effective Social Media Marketing is About People People are important to engineering conferences and trade events, but not for the reasons you first expect. The event needs the right quality of people...
View ArticleOptimize a Social Media Schedule
How do you optimize a social media schedule to get the most interaction with your ideal audience? Start by researching the timing and the topics of your ideal participants. Read More The post Optimize...
View ArticleNot My Grandfather’s Rotary Club
That's not my grandfather's Rotary Club! The strongest Rotary Clubs today have dedicated members. Members with many consistent years of service keep a club strong. The change is the new members are...
View ArticleWho has the Best Workflow Software?
Finding who has the best workflow software depends on the scope of your business. Repetitive workflows should be like a ride that everyone lines up for, right? This is a four-part series, where I...
View Article4 Ways to Improve Sales Skills
A few of my clients have asked the rhetorical question, "How can I improve my sales skills?" They don't expect me to answer the question. However, I know 4 great resources who can answer your sales...
View ArticleWorkflow Software Comparison
In a workflow software comparison -- should you start with the tasks, where the content is published, or the accounting? The amount of work you need to track should fit into an easy workflow management...
View ArticleExploring Alternatives to Workflow Software
Are there better alternatives to workflow software? The temptation of a novel new system may be in conflict with common sense. Let's make sure that we can't use the office software we already own....
View Article
